Are Open Houses a Complete Waste of Time?

Are Open Houses a Complete Waste of Time?

If you’re a realtor, you’ve probably heard the debate a thousand times: “Do open houses really work anymore?” Some agents swear by them, others think they’re nothing more than a weekend time drain. So, what’s the truth? Let’s take a look at what the data says and...
Why Celebrity Divorces Are Real Estate Goldmines

Why Celebrity Divorces Are Real Estate Goldmines

When celebrities split, the tabloids go wild. But behind the emotional drama and paparazzi flashes, there’s a quieter, more profitable story unfolding — the real estate goldmine that often follows a high-profile breakup. From Beverly Hills to Miami, celebrity divorces...
Can AI Replace Realtors by 2030?

Can AI Replace Realtors by 2030?

The question “Will AI replace realtors by 2030?” is provocative, and as a realtor you may feel both uneasy and curious. The answer is: not entirely, but AI will profoundly reshape what a realtor does, who succeeds, and how the business operates. Below I present...
The Rise of TikTok Agents

The Rise of TikTok Agents

How Short-Form Video Is Changing Real Estate In the past few years, a new breed of real-estate professional has emerged: the TikTok agent. These agents don’t just list homes — they create viral video content, build personal brands, and capture leads directly from the...